Monday, October 18, 2010

W Hotels gives Elle Fashion Week Bangkok a boost, supplies the booze

Fashion and luxury hotels go together like super models and rock stars, with big names like Versace and Armani now lending their names and talents to luxury digs around the world.

And the trend goes both ways. Last week, luxury hotel brand W Hotels introduced the local Thai design community to its global fashion program Fashion Next by bringing in the first ever W Hotels VIP Lounge to Elle Fashion Week Bangkok, after 13 seasons of hosting a VIP Backstage Lounge at New York Fashion Week.

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